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A fun sports technology show hosted by Sterling and Taylor Mack focusing on the cross section of tech in sports, gaming, and lifestyle!
A fun sports technology show hosted by Sterling and Taylor Mack focusing on the cross section of tech in sports, gaming, and lifestyle!
Episodes

Tuesday Aug 31, 2021
Seed Talk #130 | Vicis Football,
Tuesday Aug 31, 2021
Tuesday Aug 31, 2021
Here are our top stories in Sports Tech.
Sports Tech
- VICIS | A helmet manufacturing company, recently introduced the TRENCH, a helmet designed to address the needs of linemen.
- The NFL partnered with AWS for its second annual sports analytics contest, the 2020 Big Data Bowl, to develop this new stat.
Sports
- What to look forward to for upcoming football season.
- College football lines

Monday Jul 26, 2021
Seed Talk #129 | CEO Bo Han of Buzzer
Monday Jul 26, 2021
Monday Jul 26, 2021
We are joined by special guest, CEO & Founder, Bo Han from Buzzer.
Buzzer delivers the sports moments that matter to you the most.
- Buzzer simplifies the discovery and access to live short-form “lightning-in-a-bottle” moments in sports tailored to your preferences with real-time notifications and microtransactions.
Stay for our top story in sports technology after the interview.
- NFL partners with Hawk-Eye for replay technology to enhance the game's calls

Monday Jul 19, 2021
Seed Talk #128 | XR Casino & Emotion AI
Monday Jul 19, 2021
Monday Jul 19, 2021
Here are our top stories in sports & sports technology
News
- Comcast NBCuniversal Sports Tech Accelerator
- Barca Innovation Hub
Sports Tech
- XR Casino | Is developing the first-ever extended reality platform that will allow users of different devices to play XR casino games with each other
- Emotion AI | has been used to gain information about the emotional spectrum of consumers in several industries, including HR, healthcare and marketing.
Funding
- GOAT Group
- Gympass
- TOCA Football

Monday Jul 12, 2021
Seed Talk #127 | NIL NCAA, BeyondPulse, BettorView, Media Kind
Monday Jul 12, 2021
Monday Jul 12, 2021
Here are our top stories in sports & sports technology.
Sports
- NCAA News | Name, Image, & Likeness and how this transforms college sports.
Sports Technology
- Beyond Pulse | An idea was born out of a desire to help coaches better understand the health and performance of their players.
- NASCAR and BettorView | A leading in-venue sports betting marketing and technology platform, are partnering to deliver NASCAR content at venues located within legal online betting sales across the nation.
- Media Kind | Is a new direct-to-consumer solution for video production, streaming, and audience engagement
Funding Rounds
- Sporttrade
- SoleSavy
- Wagr
- GamerzClass
- Terrel Owens Wine Release

Wednesday Jun 23, 2021
Seed Talk #126 | NBA Talk, La Liga AR, Live Sports AR (Augmented Reality)
Wednesday Jun 23, 2021
Wednesday Jun 23, 2021
Here are our top stories in sports & sports technology.
News
Sports:
- Atlanta Hawks taking the NBA world by surprise
Sports Tech
- The PGA Tour named "Whoop" | as its official wearable. As you might recall, the PGA Tour and Whoop, a Boston-based performance tracking and analytics company
- La Liga | has expanded its technology partnership with Microsoft to build new fan engagement features through Azure
- Quintar | is the world’s first AR-centered fan technology platform company enabling content owners, creators, and rights holders to build captivating live action AR experiences
Funding News

Tuesday Jun 08, 2021
Seed Talk #125 | MLB NFTs, 4DReplay, Arria LG
Tuesday Jun 08, 2021
Tuesday Jun 08, 2021
Here are our top stories in sports technology.
Sports:
- Hawks
Sports Technology (9min)
- Major League Baseball (MLB) | Has capitalised on the growing market of non-fungible tokens (NFTs) via a deal signed with digital collectibles company Candy Digital.
- The NBA | Wants your help to improve the game, and in its initial callout to entrepreneurs and companies, the league is seeking innovative products, technologies or other platforms that address four NBA priorities
- 4DREPLAY | A tech startup that uses multi-angle replay video solution system
- Arria NLG | A leading provider of Natural Language Generation (NLG) technology, today announced a strategic alliance with Boost Sport AI to power digital storytelling across sports media, sports betting, and e-commerce.
Funding News
- Tibles | A digital collectibles platform that uses blockchain technology to trade NFTs
- Virtuix | And thier “Omni” technology makes VR more tactile and immersive by letting you physically move while wearing a VR headset.

Wednesday May 26, 2021
Seed Talk #124 | Jock MKT, NBA Africa, Nuero Flex
Wednesday May 26, 2021
Wednesday May 26, 2021
Here are our top stories in sports technology
News
- Googles commitment to diversity
Stories
- Jock MKT | Is a mobile app financial market based on fantasy sports metrics that allows users to buy and sell “shares” of athletes in real time, based on how they are performing — much as investors would with shares of real public companies on a stock exchange.
- The National Basketball Association | has formed its Africa business operation, luring investors and former players, including Dikembe Mutombo, Grant Hill and Junior Bridgeman.
- NeuroFlex | Records horizontal and vertical movement of the eyes and head movements and, within seconds, analyzes that data and generates a report which helps medical personnel diagnose and manage concussions.
Funding News
- Collectibles app Rally
- Delta Trainer

Sunday May 16, 2021
Seed Talk #123 | PuttShack, AWS & NHL, Stupa Sports Analytics
Sunday May 16, 2021
Sunday May 16, 2021
Here are our top stories in sports technology
Sports Tech:
- PuttShack | A concept focused on high-tech indoor mini-golf and global cuisine, has secured $60 million in funding
- Amazon Web Services, Inc. and the National Hockey League (NHL) | announced they will debut two new advanced analytics during the 2021 Stanley Cup Playoffs
- Stupa Sports Analytics| Is helping global table tennis associations improve the performance of their athletes and coaches through an artificial intelligence-powered analytics app that can be installed on a mobile phone
Funding News
- Underdog Fantasy
- Bitski
- Sixty8 Capital
- Stoko
- Ouro

Friday May 07, 2021
Seed Talk #122 | FIFA Innovation Program, SportsIcon NFT, Gamechanger & PIAA
Friday May 07, 2021
Friday May 07, 2021
Here are our top stories in sports technology.
Sports Technology:
- FIFA's Innovation Program| Is helping companies develop promising prototypes to reach global standards.The three inaugural members are Vivaturf, PlayerMaker, & Vieww .
- SportsIcon| Will be debuting between 15 and 20 NFTs, created in collaboration with athletes, that commemorate specific, historic moments from their sporting careers.
- Gamchanger| The #1 rated youth sports app for team management, scorekeeping and live game streaming, today announced that it became the official scorekeeping app and pitch count technology partner of the Pennsylvania Interscholastic Athletic Association (PIAA).
Funding News:
- Supersapiens
- Shoot 360
- Better Collective

Wednesday Apr 28, 2021
Seed Talk #121 | NFL Draft, NBA Warriors NFT, Bowlero Bowling & Betting
Wednesday Apr 28, 2021
Wednesday Apr 28, 2021
Here are our top stories in sports & sports technology.
Sports:
- NFL Draft & The Justin Fields Disrespect
Sports Tech (10min mark)
- The Golden State Warriors | today launched a new NFT (non-fungible token) collection, becoming the first team in U.S. professional sports to release their own officially licensed NFTs.
- The Minnesota Twins | announced a partnership with Techstars for an accelerator program called "The Minnesota Twins Accelerator by Techstars,"
- Bowling franchise Bowlero has partnered with sports betting content company BettorView to present betting content at Bowlero locations.
