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A fun sports technology show hosted by Sterling and Taylor Mack focusing on the cross section of tech in sports, gaming, and lifestyle!
A fun sports technology show hosted by Sterling and Taylor Mack focusing on the cross section of tech in sports, gaming, and lifestyle!
Episodes

Jan 7, 2021
Jan 7, 2021
26 min
Here are our top stories today in sports technology.
New Years Recap and news
- First Story, is KneeKG a cutting-edge medical diagnostic device that helps doctors assess the health of a patient’s knee while the patient is in motion and bearing weight—a revolutionary advancement for anyone suffering from knee pain, but especially for athletes
- Second Story, on WhatNot, originally focused on being a platform for safely reselling FunkoPop vinyl figurines, Whatnot has since expanded into other types of collectables, including Pokémon cards, sports cards and FiGPiNs.
Stick around for our funding round news

Dec 16, 2020
Dec 16, 2020
26 min
Here our top stories in sports tech.
News
- Deloitte's Sports Business Group
Stories
- The Skills training course
- their mission is to create the premier online platform for sports education, where the world's best teach their skills on a global scale.
- MoonRun
- is a highly technological, portable, cardio trainer that brings you the most immersive total body workout you can get at home.
- JABII
- They pushed the line between gaming and real-life sports by transforming play into a social, fun and active competition that combines physical activity and gaming.
Sports Tech Funding Rounds

Dec 1, 2020
Dec 1, 2020
21 min
Here are our top sports technology today.
News Highlights
Stories
- First story, the Coach Tactic Board series of apps provides users with the familiarity of a whiteboard’s layout with the added functional capabilities of technology
- Our second story, Ghost Pacer they developed an augmented reality (AR) glasses/headset that shows the wearer a 3D running avatar in front of them running at a pace that can be preset.
Stay for our funding round news

Nov 12, 2020
Nov 12, 2020
21 min
Here our top sports tech stories today Nov 13th.
- Ghost Gaming, a premier gaming lifestyle brand focused on cultivating the best talent in video gaming, was acquired by a group of Atlanta-based investors
- SIP Global Partners invests in Tilt Five, and Tilt Five creating an AR experience that will magically bring games to life and introduce game players to a new way of interacting with each other
- valo Motion, A Pioneer in combining Interactive tecnology With Physical Activities has launched a new XR Trampoline Sports Game called Jumpball
Stay for our funding round news in sports tech

Nov 3, 2020
S.T.A Seed Talk | Nov 2nd
Nov 3, 2020
Nov 3, 2020
24 min
Here are our top sports technology stories.
- Hot Route Analytics. The company is a Charlotte-based tech startup that partners with small and medium-sized university athletics programs to become their personal analytics team.
- Stack Sports and Battlefy are Partnering up to provide sports organizations an all-in-one technology solution for esports tournament and event management.
- Beyond Sports, which specializes in analyzing and visualizing player positional tracking data in order to create virtual match simulations, has launched its first consumer-facing app focusing on Gen Z fans: GAMEFACE
Product of the Week
- Procussion has built a stellar reputation and product for its effective sports recovery technology.
Stay for our Funding Round News

Oct 30, 2020
S.T.A Seed Talk | Oct 30th
Oct 30, 2020
Oct 30, 2020
24 min
Here are our top sports technology stories.
- How does an athlete’s brain work when split-second decisions make all the difference between winning and losing in game situations? S2 Cognition has found out how to measure that.
- The live sports-streaming Buzzer provides aservice personalized for fans, solves the dilemma that many young sports fan face – overcoming the FOMO and the constant flipping through channels and streaming platforms to catch all their favorite games live.
- Ballogy Inc, the innovative software company revolutionizing the way youth and amateur athletes prepare for their sports, is bringing Ballogy Combine Testing partnering with VYPE Hoops camps, tournaments and exposure events.
Product of the Week
- Chris bosh and Walkera racing drones?
Stay for our Funding Round news!

Oct 14, 2020
S.T.A Seed Talk | Oct 14th
Oct 14, 2020
Oct 14, 2020
20 min
Come on in for a couple important updates for deadlines on for some entrepreneurial opportunities.
- We discuss RefLive ....Makes it easier for you to improve retention, reduce, abuse, and develop your referees in a cloud based referee management system.
- Rally, a New York-based app where users can trade shares of collectible assets, has raised $17 million in new funding
Product Of The Week
- Blaze Pods, A reaction training device that is helping pro's & amatuers improve their skills
Stay for our Funding Round News

Oct 8, 2020
S.T.A Seed Talk | Oct 8th
Oct 8, 2020
Oct 8, 2020
16 min
These are our top sports tech stories for today Oct 8th.
- Fan Controlled Football will stream its inaugural six-week season exclusively on Twitch, will allow fans to submit play calls while watching games from a desktop or mobile device.
- Product of the Week
- Quell | which combines the excitement of gaming with real, effective exercise. Think Ready Player One.
We discuss this weeks funding rounds

Oct 1, 2020
Oct 1, 2020
31 min
Today on Sports Tech Atlanta, we interview Brad Cox, Director of Business Development, at TopCourt & former professional tennis player.
- TopCourt is being seen as the "Netflix "for Tennis Content
- Learn tennis with the Pros
- Dive into and see what tennis professionals do behind the scenes to be at the top of their game

Sep 22, 2020
S.T.A Seed Talk | Sept 22nd
Sep 22, 2020
Sep 22, 2020
17 min
These are our sports tech stories for this week Sept 22.
First we gotta announce that Major League Baseball and the players’ union have pledged $10 million to the Players Alliance
- We dive into Bleachr’s new revolutionary CrowdVIEW LIVE platform which changes how remote fans consume sports during the Covid-19 paradigm
- Next, if you are a Varsity Coach, head coach of a Club, a skill trainer, or League Organizer, MaxOne was designed specifically for you
Our product of the week is Apple's Fitness+,
- considers previously completed workouts and intelligently suggests new options that match the workouts users select most often
Lastly stick around for this weeks funding rounds
